Welcome Email Series Setup

First, if there is a welcome offer, create the discount code (type, value, and expiry matching [WELCOME OFFER] below). Then build a Shopify Flow with a “Customer enrolled in email marketing” (or “Customer created”) trigger and a wait-step action per email to send each part of the series on signup. Finally, draft the copy for each Flow email.

Create a welcome email series for my Shopify store:

Brand name: [YOUR BRAND NAME]
Products/niche: [PRODUCT CATEGORY OR NICHE]
Brand voice: [FRIENDLY/PROFESSIONAL/PLAYFUL/LUXURIOUS]
Welcome offer: [DISCOUNT CODE, FREE SHIPPING, OR NONE]
Unique selling points: [KEY DIFFERENTIATORS OF YOUR BRAND]
Number of emails in series: [3/4/5]

For each email in the series, provide:


  Recommended send timing (delay after signup)
  Subject line (under 50 characters)
  Preview text (35-50 characters)
  Email body copy (2-4 short paragraphs)
  Primary CTA button text
  Goal of that specific email (introduce brand, build trust, convert, etc.)


Structure the series so it progresses naturally:

  Email 1: Warm welcome and deliver any promised offer
  Email 2: Brand story and social proof
  Email 3: Product education or bestseller highlights
  Email 4+: Urgency or incentive to make a first purchase


Keep each email under 150 words for readability. Avoid walls of text. Use short paragraphs and clear formatting throughout.