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Email Header and Footer Design

Apply a branded, CAN-SPAM/GDPR-compliant header and footer to a draft Shopify Email/Messaging campaign, not just a written spec.

📋 Prompt
Run in Sidekick
Design email header and footer templates for my store:

Brand name: [YOUR BRAND NAME]
Brand colors: [PRIMARY AND SECONDARY HEX COLORS]
Logo format: [HORIZONTAL/STACKED/ICON ONLY]
Website URL: [YOUR STORE URL]
Social media channels: [INSTAGRAM/FACEBOOK/TWITTER/TIKTOK/PINTEREST - LIST ALL]
Physical address: [BUSINESS ADDRESS FOR CAN-SPAM COMPLIANCE]
Support email: [CUSTOMER SERVICE EMAIL]
Brand tone: [MINIMAL/PLAYFUL/LUXURIOUS/BOLD]

Create specifications for:


  Email Header:
    
      Logo placement and recommended size (width in pixels)
      Navigation bar with 3-5 key links (shop, new arrivals, sale, etc.)
      Background color and padding recommendations
      Mobile responsiveness notes (stacking behavior)
      Optional: announcement bar above header (free shipping threshold, sale notice)
      Recommended total header height
    
  
  Email Footer:
    
      Section 1: Secondary navigation (FAQ, shipping policy, returns, contact)
      Section 2: Social media icon links with recommended icon size
      Section 3: Legal requirements (unsubscribe link, preference center, physical address)
      Section 4: Optional trust badges or payment icons
      Background color and text color for readability
      Mobile layout adjustments
    
  
  HTML/CSS Guidance:
    
      Inline CSS requirements for email compatibility
      Font stack recommendations (web-safe with fallbacks)
      Link styling (color, underline, hover state)
      Spacing and padding values
      Dark mode considerations
    
  


Provide the content as copyable text blocks ready to implement.
Include CAN-SPAM and GDPR compliance requirements in the footer.
Suggest A/B test ideas for header navigation link order.

Apply this directly inside Shopify: create a draft campaign in Shopify Email (or Shopify Messaging), and edit the header and footer sections of that draft using the specs above — logo, navigation links, social icons, and legal footer content — so the draft is ready to review and send, not just a written spec.

How to Use

  1. Copy the prompt above
  2. Open Shopify Sidekick in your Shopify admin
  3. Paste the prompt and replace the bracketed placeholders with your details
  4. Review Sidekick's response and apply the suggestions